We are living in a fast-paced digital world where everyone is looking to do work faster while taking quick decisions through do-it-yourself actions. The entry of kiosks in the commercial and industrial realm has simplified and streamlined the ways customers interact with brands and their services. Kiosks are growing in relevance and popularity due to their user-friendly and self-service functionalities, and are being widely used across several industries. Managing and securing them from remote locations and uploading content and apps on them have also become easier and seamless, thanks to the entrance of Mobile Device Management solutions.
Let’s look at these 5 industries leveraging kiosk solutions to drive productivity, customer experience, and business revenue in the best possible ways.
Kiosks can be used variedly in the healthcare service sector and their right usage can get accomplish actions like collecting data, automating tasks, offering customers quick access to healthcare providers or services. Small kiosks can be of much use in busy emergency rooms where they can facilitate caregivers to gather patient information like disease symptoms, personal data, payment options, which quickens the dispatch of doctors or nurse.
In certain non-emergency cases, where patients don’t prefer to wait for a long time to address a simple and easy health issue, kiosks help them to connect with the right information or the right person in another location, freeing both the clinician’s as well as the patient’s time and effort. Self-service kiosks also enable patients to check in and fill up their health records and feedback, which streamlines the doctor-patient interaction and makes the encounter more favorable and less time-consuming. In many cases, kiosks also allow patients to book future appointments and arrange easy payments. Overall it surely drives improved patient experience and overall operational efficiency of caregivers, hospital executives, and doctors.
Interactive kiosks are being vividly used in educational institutes, schools, and colleges to drive crucial tasks like timely access to the information sought by students. Kiosks often act as fulfilling communication channels between students, teachers, staff, faculty, and visitors, which ultimately leads to an improved student experience and overall business productivity. Readily available and aptly located kiosks loaded with the right amount of data, content, instructions, and options like learning guides, tools, and internet access can be of great use and meaning to both existing students seeking information apart from visitors and newcomers looking for guidance, navigational help, and directions.
Students can use kiosks for multiple works like signing up for attending a specific class, reserving a book in the library, making an appointment to meet staff, and so on. Even in college cafeterias and canteens, kiosks can be used for purposes like menu display, payment for the purchase, deal promotions, recharge of top-up cards, online transactions, and so on. On the other hand, educational institutes can use these kiosks to make important announcements, broadcast a message, convey the latest news and promote upcoming events to lessen the reliance on office staff.
The travel and tourism industry leverages interactive digital kiosks to the fullest and in various ways. The growing number of travelers across the world signifies a growing need for ready and immediate assistance, access to information, and easy availability of services like hotels, commutation, and transactions. Self-service kiosks fit into this role perfectly. For instance, travelers would anytime like to avoid long wait times to rent a car while traveling and kiosks can be used aptly, allowing them to select, check-in, pay, and upgrade their car rental option to ease up the entire process of commuting. Similarly, hotels have started to keep kiosks for visitors and guests who just need to check-in, select their rooms, make payments and collect their room keys, all in a moment’s time that simplifies the entire guest experience.
Kiosks will invariably free the time of the hotel assistants to help customers with other major queries and issues, ultimately driving a better customer experience. Apart from this scenario, interactive digital signages and wayfinding kiosks in tourist places play a major role in informing the travelers about sightseeing, navigational directions, nearby medical stores, shops, restaurants, and other local attractions. Likewise, kiosks can also be used for collecting customer feedback, responses, and ideas to help enhance the quality of service providers.
The success of the retail industry very much depends on its ability to drive and influence customer judgment in every step of its purchase decision journey. The retail industry widely uses kiosks to drive favorable shopping experiences while delivering them the right information at the right time and at the right location. Apart from being used as just a standee for promotional activities, kiosks and digital signages are making headway into retail stores and shopping malls and are making their presence felt in numerous ways.
To start with, strategically placed interactive kiosks in storefronts help customers seek out the right product information, availability details and help them browse through the inventory, catalogs, select items, and so on. In many instances, shops and stores fix up tablets in kiosk mode to assist customers in answering their specific queries about a particular product, variety, available versions, alternatives, sizes, and colors and also display customer feedback, ratings, and reviews about the specific products/items. In general, retail kiosks have resulted in increased customer experience, improved brand-buyer interaction, faster decision-making, and lasting brand impressions.
Digital transformations are pushing the financial industry to embrace innovations and financial corporates are pulling up their socks to upend their customer experience game. Banking sectors are exploring varied ways to automate routine processes, provide innovative products and services, promote bank connectivity, enhance regulations and policies, and improve customer satisfaction levels at large. The introduction of digital kiosks is playing a vital role in effectuating the overall operational efficiency, decreasing the manpower costs, and lessening the gap between branch and online financial services.
Self-service kiosks are a great way to help customers find quick resolutions of their simple queries at branch offices that enhances their experience with the brand. The kiosks simplify the streamlines the regular tasks required to be done by visiting a bank branch and their usage excessively reduces the customer wait time and frustrations. Paying bills, checking account summaries, depositing and withdrawing money, accessing information, and making simple transactions can be easily done through these kiosks without any scope of error or security breach. Financial kiosks are definitely going to add more value to the banking and finance sector.
But how do you think a business can remotely manage, monitor, and secure them while uploading the right content and apps into them, to ensure that they are serving the business purpose to the fullest? Scalefusion can be a perfect kiosk software to remotely manage, monitor, troubleshoot, and secure your fleet of devices running as kiosks while ensuring precision and productivity.
Kiosks are revolutionizing the way customers are engaging with brands and service providers today, and the future will witness even more of them and their impact at different business levels.